Collier County Referendum: Additional 1% Tourist Development Tax
Ballot summary
Shall Collier County Ordinance No. 2025-33 be approved authorizing Collier County to levy and collect an additional one percent Tourist Development Tax from all short-term rentals in Collier County to fund tourism-related capital projects, promotion and related uses permitted by state law?
A "Yes" vote means
A YES vote raises the tourist tax on hotel and short-term rental stays by one percentage point; the county projects roughly $9.7 million to $10 million a year, primarily to complete the Paradise Coast Sports Complex.
A "No" vote means
A NO vote keeps the tourist development tax at its current rate.
Question and revenue estimate from Sparker's Soapbox's review of Ordinance 2025-33 Aug. 20, 2026, updated Sept. 6); the ballot wording beyond the opening clause is paraphrased here and should be confirmed on the Collier sample ballot.